Sony in Focus?!

This morning I find out Sony and Ford are teaming up. Then, I find out a MINI is safer than an F150 (courtesy of Gen). Still, it doesn’t take the second article to realize the combo just doesn’t make … sense. The Focus?! It’s a freakin’ Budget rental car. What kind of image is Sony trying to maintain here? When I think of Ford, I don’t exactly think Qualia, that’s for sure…

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Posted on Thursday, May 27th, 2004 at 12:17 pm and filed under biznomics, sonystyle. Subscribe to RSS 2.0. Skip to the end and leave a comment. Pinging disabled.

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