Opening up
Other people will do cool things if you let them. Books will be published, and tutorials will get written. The internet has turned customers into contributers and producers.
As umair points out
like it or not, we now live in a world where plasticity drives value. Grey markets arbitrage digital media property rights away with ease. I split my time between three continents; on all three, I can get my PS2 chipped for a few bucks, and defeat the region encoding on my DVD player as long as I have a Net connection.
Sony, are you hearing this?

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